We are often asked, "what is judaica?" Most people think of a torah, a yad (pointer) or synagogue items such as a ner tamud (eternal light.)  While these items are Judaica at their most literal definition, simply, judaica is any item which is used for the Jewish faith or for Jewish living.

    Most Judaica has a reputation for being expensive, for it honors Adonnai through using fine fabrics such as silks, satins, velvets, and brocades. While we do sell many items from these fabrics, we also believe that quality Judaica can be affordable, moreover, it can be affordably customized. 

      Lisa has been sewing in some form or another since she was a child and mezmerized by her mother's sewing machine. Her mother states that as a child, Lisa begged to learn to how sew, and once she could reach the foot pedal, there has been no stopping her. As a child, she would create toys, dolls, and gifts for family and friends. In college, she did alterations and created gowns for formal occasions, including bridesmaid dresses and altering  wedding gowns.

   The interest in creating judaica stemmed from Lisa and James's wedding in August 2004. After purchasing tallit bags from Israel which fell apart straight away. James noted, "Hey, your work is better than this!"  So, just days before the wedding, tallit bags were created for the men and scarves were made for the ladies in their wedding party.

    When she is not teaching or working on her dissertation, Lisa loves to try new embroidery designs and create Judaica as a form of worshipful 'therapy'. She relies on friends and family to test her products and be 'kosher guniea pigs'.

    James (Lisa's husband) is an engineer and often jokes that he is half the brains and most of the brawn behind the business, following Lisa across the country to various  conferences and gatherings. Lisa laughingly agrees and knows she couldn't do any of it without him.